Solus Ceramics Annual Golf Day
Loughton Takes Part in Solus Ceramics Annual Golf Day at The London Golf Club
Some of the Loughton Contracts team recently had the pleasure of taking part in the Solus Ceramics Annual Golf Day, held once again at the prestigious London Golf Club in Kent.
Set against the backdrop of one of the UK’s most iconic golf venues, the event brought together professionals from across the construction and interiors industries for a day of friendly competition, networking, and shared passion for the game. The Loughton Contracts team consisted of Ian Brownjohn, Craig Anstey, Asa Nuttall and Beau Couldrey.
Blessed with perfect weather and superb course conditions, our team enjoyed 18 holes of golf alongside valued suppliers, clients, and industry colleagues. While the competition was light-hearted, the quality of golf on show was impressive — and the camaraderie, as always, made the day truly special.
Events like these are more than just a day out of the office. They’re a great reminder of the importance of building and maintaining strong industry relationships. At Loughton, we value every opportunity to connect outside the day-to-day of projects — strengthening partnerships, celebrating shared successes, and enjoying a bit of healthy competition.
A huge thank you to Solus Ceramics for organising yet another outstanding event. From the welcome at registration to the final putt, everything was executed to the highest standard — a real reflection of the professionalism we’ve come to expect from their team.
We look forward to being part of the day again next year.
About Solus Ceramics:
Solus Ceramics is a UK family‑run architectural ceramics business founded in 1995 by Peter Bentley and this year celebrate 30 years in the industry. They’ve grown from humble beginnings into one of the country’s leading tile suppliers, with headquarters in Solihull and showrooms in Birmingham, Manchester and central London. Today, under the leadership of Peter’s son Marcus and Managing Director Ryan Bennett, Solus delivers more than 60,000 tile products, including porcelain, ceramic, glass, metal and natural stone—specialising as well in anti‑slip solutions suitable for commercial kitchens, pools and changing rooms. They’re renowned for combining innovation, technical expertise and sustainability, holding Investors in People Gold status and offering RIBA‑accredited CPD seminars.
Want to know more about what Loughton Contracts is up to across the industry? Keep an eye on our News page and follow us on social media for the latest updates from our team.
Run The Wharf
Loughton Contracts to Take On Iconic “Run The Wharf” 5K Night Race
We’re excited to announce that Loughton Contracts will be taking part in this year’s Run The Wharf, London’s closed-road night race, taking place at Canary Wharf on Wednesday 4th September 2025.
This unique 5K race, hosted by London Marathon Events, Friday Night Lights, and the Canary Wharf Group, offers an unforgettable evening of sport, lights, and celebration right in the heart of London’s financial district. With 25 members of our team lacing up, it promises to be a fantastic show of teamwork, energy, and determination.
The event brings together businesses and individuals across London for a high-energy evening of fitness, fun, and friendly competition — and we’re proud to be part of it.
For Loughton, Run The Wharf is more than just a race. It’s a great way to promote health and wellbeing across our business, while also strengthening the team spirit that underpins everything we do. Whether you’re a seasoned runner or just giving it a go, everyone is welcome — and with 25 of our colleagues taking part, it’s one of our biggest team turnouts for a fitness event yet!
Run The Wharf isn’t just about running. After the race, participants and supporters are invited to enjoy an afterparty complete with music, food, drinks, recovery areas, and a buzzing event village — the perfect way to wind down and celebrate everyone’s efforts.
We’ll be sharing photos and highlights from the night, so keep an eye on our channels in early September. If you would like to come along and cheer on the team you are more than welcome!
Until then — good luck to all runners and let’s Run The Wharf in true Loughton style!
If you would like to sponsor our team please get in touch here or to keep up to date on other events the team are participating in why not head over to our Instagram account.
SilverDoor HQ Wins Gold at London Design Awards 2025
SilverDoor HQ Wins Gold at London Design Awards 2025
We are proud to announce that the SilverDoor London HQ project – delivered in collaboration with TSK Group – has been awarded Gold in the “Interior Design – Office” category at the London Design Awards 2025!
This major accolade recognises the transformation of SilverDoor’s workplace into a bold, people-centric environment that reflects both their identity and future ambitions. From the concierge-style arrival experience to the vibrant social hub and agile work zones, the new HQ is built around human experience – and it’s brilliant to see that recognised on such a prominent stage.
Loughton’s Role: Flooring That Completes the Vision
Loughton Contracts was proud to support this project with expert flooring installation across the space. Our work helped define and elevate key areas of the HQ, balancing aesthetics, durability, and acoustic performance. The open plan layout created a space where people could focus without losing the collaborative energy of the team.
We installed:
High-performance modular flooring to support long-term flexibility
Luxury carpet tiles from Interface for warmth and comfort in meeting and breakout zones
Hardwearing LVT finishes from Amtico and Forbo in circulation and high-footfall areas
Award-Winning Collaboration
This result is testament to the collaboration between SilverDoor, TSK Group, and our installation team. While this was an extremely challenging project, with tight timescales, together, we created a functional, future-ready workspace that inspires connection and reflects the SilverDoor brand at every step.
Congratulations to everyone involved – this Gold award is well deserved, and we’re honoured to have played a part.
If you would like to find out more about this amazing award winning project check out the post on TSK’s website.
If you’re planning a workplace transformation and want it delivered to award-winning standards, please get in touch with one of our Sales & Estimating team by clicking here.
PTC Charity Golf Day 2025
Loughton Contracts Supports Pink Tie Club Annual Charity Golf Day at The London Golf Club
On Thursday 19th June, members of the Loughton Contracts team, proudly took part in the Pink Tie Club Annual Charity Golf Day, held at the stunning London Golf Club. This much-anticipated event brought together construction professionals from across the industry for a brilliant day of golf, networking, and most importantly—fundraising for an exceptional cause.
About the Pink Tie Club
The Pink Tie Club (PTC) is a collaborative group of specialist contractors from the construction and property sectors, united by a shared commitment to giving back. The club was founded with a simple but powerful mission: to support one another and raise money for charitable causes through joint events and initiatives.
This year’s PTC member organisations are:
OAG – Architectural Glass Specialist
Loughton Contracts – Flooring Solutions
Lester Rose – Brickwork
Dyson Briggs – Ceramic Tiling
LDD Construction – Diamond Cutting & Drilling
SEC – Carpentry
Etec Associates – Specialist Building Refurbishment
GSK Scaffolding – Scaffolding Services
ASG (Associated Stone Group) – Natural Stone Specialists
Together, these businesses form a close-knit network dedicated not just to professional excellence, but also to social impact. Through events like the annual golf day, the Pink Tie Club has raised hundreds of thousands of pounds over the years for a variety of UK charities.
This Year’s Chosen Charity: CRY (Cardiac Risk in the Young)
This year, the Pink Tie Club is proud to support CRY – Cardiac Risk in the Young, a charity focused on preventing sudden cardiac deaths in young people and supporting affected families. CRY offers cardiac screening, funds medical research, and campaigns for greater awareness of young sudden cardiac death (YSCD).
While the total amount raised from this year’s event is still being calculated, early signs point to another hugely successful day of fundraising – and we’ll update the total as soon as it’s confirmed.
A Fantastic Day on the Course
The London Golf Club provided the perfect backdrop for a day filled with competitive golf and plenty of camaraderie. The event also featured various fundraising activities, including raffles and auctions, all in support of CRY.
Matt Pearce (Sales Director), Tom Lyons (Sales Director), George Green (Sales Manager) and Robin Steel (Managing Director) proudly represented Loughton Contracts on the day – not only as a longstanding member of the Pink Tie Club, but as a business that firmly believes in giving back and building stronger, more compassionate communities through our industry partnerships.
Thank You
We’d like to extend our thanks to the Pink Tie Club organising committee, our fellow member companies, and all the sponsors and participants who made the day such a success. The atmosphere, as always, was incredible – and the collective generosity of everyone involved continues to make a real difference.
We look forward to sharing the final fundraising total soon – and to returning next year to support another worthy cause.
Canary Wharf Contractors Fund Golf Day
Loughton Contracts Joins the 2025 Canary Wharf Contractors Fund Golf Day
On Friday 20th June, members of the Loughton Contracts team took to the fairways of the stunning London Golf Club to take part in the 2025 Canary Wharf Contractors Fund (CWCF) Annual Golf Day. This yearly event unites the construction industry for a day of sport, networking, and—most importantly—raising vital funds for a group of exceptional charities.
From early morning registrations to evening entertainment, the day was packed with activity. Attendees were treated to a rolling buffet breakfast, golfer’s goody bags, on-course refreshments and entertainment, and the chance to win fantastic raffle prizes. The event also featured a silent auction and a live auction hosted by Sky Sports presenter Pete Graves, adding excitement and generosity to the day’s proceedings.
Ian Brownjohn and Craig Anstey proudly represented Loughton Contracts on the day and were joined by Marc Walter and Simon Crossland from Canary Wharf Contractors. Craig commented “It was a great opportunity to strengthen our working relationship away from the usual project environment and enjoy some time together in a more relaxed setting. Sharing a round of golf provided the perfect backdrop for open conversation, a few laughs, and some friendly competition.”
While none of the team will be turning professional any time soon, we’re pleased to report that the standard of golf wasn’t bad at all — and there were even a few impressive shots along the way!
The day was made even more special with appearances from sporting legends Ray Parlour, Jamie O’Hara, and Neil Ruddock, who joined golfers and guests for an unforgettable experience.
Most importantly, the event raised funds for a range of impactful charities supported by the Canary Wharf Contractors Fund, list below. To find out more about the amazing work they do, just click on the links!
London’s Air Ambulance Charity
Variety – the Children’s Charity
Lighthouse Construction Industry CharityConey
Demelza Hospice Care for Children
Loughton Contracts is proud to support this annual event and the incredible work these charities do across our communities. A big thank you to Canary Wharf Contractors Fund and all the sponsors, organisers, and participants who made the day a success. We’re already looking forward to next year!
Mace Business School Awards
Celebrating Success: Emma Silvio Wins at Mace Business School Awards
Last week, members of our team had the pleasure of attending the prestigious Mace Business School Awards lunch, an event that brings together Mace’s supply chain partners to recognise individuals who have excelled in their respective fields. The event was an opportunity to celebrate those who have truly gone above and beyond in their roles, demonstrating exceptional commitment and dedication.
We are incredibly proud to announce that our very own Emma Silvio was honoured with the Outstanding Commitment award. This achievement holds special significance as it’s not the first time Emma has been recognised at these awards. Her unwavering dedication and passion for her role continue to set her apart, and this latest accolade is a testament to her consistent excellence.
Emma’s recognition was well-deserved, particularly for her tireless efforts in managing training bookings for our team. Her proactive approach and continuous communication with Mace have ensured that Loughton Contracts remains at the forefront of training and development. In fact, thanks to Emma’s diligence and enthusiasm, Loughton Contracts has placed in the top 10 for company training bookings over the past year. Her commitment to ensuring that our delegates receive the training they need has not only benefited our business but has also strengthened our relationship with Mace.
Emma’s general enthusiasm for her role as Account Manager is infectious. She brings energy, dedication, and a genuine passion for her work, which motivates everyone around her. Her ability to consistently deliver outstanding results makes her an invaluable part of our team.
We feel extremely fortunate to have Emma’s drive and commitment within our ranks. Her award is a reflection of the incredible impact she has made on our company, and we couldn’t be prouder of her achievements.
Congratulations, Emma! We look forward to seeing more of the positive influence you continue to bring to our team and the industry as a whole. Keep up the fantastic work!
Putzmeister P720 – Taking Screed To New Heights
At Loughton Contracts, we are proud to announce the latest addition to our high-performance screed fleet: the Putzmeister P720 screed pump. This cutting-edge equipment represents a significant leap forward in our ability to deliver high-quality liquid screed to previously unreachable heights.
With its advanced technology and robust design, the Putzmeister P720 allows us to pump liquid screed to heights that were once unimaginable. We’ve already challenged our screed team to put this capability to the test, reaching an incredible milestone – as we begin pumping screed to the top of a 52-storey residential block on Canary Wharf. This achievement will mark the highest point at which liquid screed has been pumped in the UK to date, setting a new standard in the construction industry.
What Makes the Putzmeister P720 a Game-Changer?
The Putzmeister P720 is renowned for its precision, power, and efficiency. Its unique ability to handle higher volumes of liquid screed with ease makes it ideal for large-scale projects like multi-storey buildings. Equipped with advanced safety features and reliable performance, this pump ensures that every project benefits from reduced downtime, increased accuracy, and faster completion times.
By acquiring this state-of-the-art screed pump, we are enhancing our service offering for clients, particularly in projects where height and logistical challenges previously posed limitations.
Raising Standards in Residential Construction
Our first major project using the Putzmeister P720 is a 52-storey residential block, the tallest building in which liquid screed has been pumped in the UK. This success reflects our commitment to pushing boundaries and embracing innovative solutions that meet and exceed industry standards.
What Does This Mean for Our Clients?
For our clients, this new capability translates into:
- Greater efficiency in screed application on high-rise projects.
- Unmatched precision in delivering consistent results, even at extreme heights.
- Reduced project timelines, thanks to the advanced pumping power of the P720.
At Loughton Contracts, we continue to invest in the latest technology to deliver exceptional results. The acquisition of the Putzmeister P720 marks a new chapter in our ongoing commitment to excellence in the construction industry. We are excited to see what new heights we can achieve in the future.
For more details or to obtain a screed quotation please get in touch!
Tarkett Desso Airmaster – Best Flooring Product
Tarkett Desso Airmaster Wins Flooring Product of the Year Award at Mixology 2024
In an exciting development for the flooring industry, Tarkett Desso Airmaster has been awarded the prestigious Flooring Product of the Year at the Mixology 2024 Awards. This recognition highlights Tarkett’s commitment to innovation, sustainability, and superior design in the competitive world of commercial flooring.
A Celebration of Excellence in Design and Innovation
The Mixology Awards, organised by Mix Interiors, are a highly anticipated event in the design and architecture community, celebrating the best in commercial interior products, projects, and talent. Winning the Flooring Product of the Year award is a testament to the ground breaking work Tarkett has accomplished with their Desso Airmaster product.
What Makes Desso Airmaster Stand Out?
Tarkett’s Desso Airmaster is not just another carpet solution; it represents a leap forward in flooring technology. Here are some key features that set it apart:
- Superior Indoor Air Quality: Desso Airmaster is designed with patented technology that captures and retains fine dust particles more effectively than traditional carpet solutions. This contributes to a healthier indoor environment, which is crucial for workplaces and public spaces.
- Sustainability: The product is crafted with eco-friendly materials and processes. Tarkett is known for its dedication to sustainability, and Desso Airmaster is no exception, being Cradle to Cradle® Silver certified.
- Design Flexibility: Available in a wide range of colours and patterns, Desso Airmaster allows for creative freedom in interior design, enabling designers to craft aesthetically pleasing and functional spaces.
- Durability and Maintenance: The high-quality materials and construction ensure long-lasting performance, making it a cost-effective choice for commercial applications.
Industry Recognition and Impact
Winning at the Mixology 2024 Awards underscores the positive reception and impact Desso Airmaster has had within the industry. Jean-Pierre Lacroix, CEO of Tarkett, expressed his pride and excitement about the award, stating, “This recognition from Mix Interiors validates our efforts to combine innovation with sustainability. Desso Airmaster is a product that not only meets but exceeds the expectations of our clients and the design community.”
The Future of Commercial Flooring
The accolade for Desso Airmaster at the Mixology 2024 Awards sets a high bar for future developments in commercial flooring. Tarkett’s focus on combining cutting-edge technology with sustainable practices serves as an inspiration for the industry.
As we look to the future, it’s clear that products like Desso Airmaster are paving the way for healthier, more sustainable, and visually engaging interior environments. The Mixology Award win is not just a victory for Tarkett but a significant milestone in the evolution of commercial flooring solutions.
For more information on Tarkett Desso Airmaster and other innovative products, visit Tarkett’s official website.
Magnitude: Sustainable Magnetic Wood Flooring
UK Manufacturer Wood Floors & Accessories Launches Magnetic Timber Range
Wood Floors & Accessories have announced the launch of their latest innovation – Magnitude, a sustainable magnetic wood flooring system that combines eco-friendly practices with cutting-edge technology. This pioneering product is set to redefine the flooring industry, offering an elegant, durable, and environmentally responsible solution for modern spaces.
Magnitude: A New Era in Sustainable Flooring
Magnitude magnetic flooring, represents a significant advancement in sustainable flooring solutions. Designed to meet the highest standards of environmental responsibility and functionality, this magnetic wood flooring system offers a range of benefits that make it a standout choice for both residential and commercial applications.
Key Features:
- Sustainable Materials: Magnitude is crafted from responsibly sourced timber, ensuring that our floors are not only beautiful but also eco-friendly. WFA’s commitment to sustainability extends their manufacturing processes, which are designed to minimise environmental impact.
- Magnetic Installation: The innovative magnetic system allows for quick and efficient installation, drastically reducing the time and labour typically required. This feature also facilitates easy removal and reinstallation, making it ideal for spaces that require frequent updates or maintenance.
- Aesthetic Appeal: Available in a variety of high-quality timber finishes, Magnitude magnetic flooring enhances any space with the natural beauty and warmth of wood, providing a luxurious and timeless look.
- Durability: Built to withstand heavy use, Magnitude’s robust design ensures long-lasting performance, making it an excellent investment for any property.
- Versatility: Suitable for a wide range of environments, including homes, offices, retail spaces, and more, Magnitude’s adaptability allows it to meet diverse design and functional requirements.
Why Choose Magnitude?
Opting for Magnitude means choosing a flooring solution that prioritises sustainability without compromising on quality or aesthetics. Here’s why Magnitude is the perfect choice for your flooring needs:
- Eco-friendly: Made from sustainably sourced materials and produced using environmentally conscious methods, Magnitude helps you make a responsible choice for the planet.
- Efficiency: The magnetic installation system simplifies the process, saving time and reducing disruption to your daily activities.
- Flexibility: Easy removal and reinstallation allow for seamless repairs and design updates, ensuring your space can evolve with your needs.
- Aesthetic Excellence: A range of premium timber finishes ensures that your flooring enhances the beauty and sophistication of any interior.
To learn more about Magnitude visit WFA’s website and explore their stunning range of timber finishes. Alternatively get in touch with one of the Loughton Contracts team, we are dedicated to helping you find the perfect flooring solution for your project and are here to answer any questions you may have.
Apollo Global Shortlisted for Mixology Award
Loughton Contracts and ISG Partner on Apollo Global Project Shortlisted for Mixology 2024 Award
We are excited to announce that our collaboration with ISG on the Apollo Global project has been shortlisted for the prestigious Mixology 2024 Award. This recognition underscores our dedication to delivering cutting-edge design and construction solutions that resonate with both functionality and aesthetic appeal.
Apollo Global Project: A Pinnacle of Modern Workspace Design
The Apollo Global project represents a significant achievement in our portfolio, demonstrating how strategic partnerships can create outstanding corporate environments. Working alongside ISG, we aimed to develop a workspace that embodies Apollo Global’s innovative spirit and operational efficiency.
Key Highlights:
- Innovative Design: A modern workspace that combines sleek aesthetics with practical functionality, fostering a dynamic and engaging work environment.
- Collaborative Spaces: Thoughtfully designed areas that encourage teamwork and collaboration, reflecting the needs of a global financial leader.
- Sustainability: Integration of sustainable practices and materials to align with Apollo Global’s commitment to environmental responsibility.
- Technology Integration: State-of-the-art technology to support seamless operations and connectivity, ensuring that the space meets the demands of a modern workforce.
- Employee Well-being: Emphasis on natural light, ergonomic furniture, and wellness facilities to enhance employee comfort and productivity.
The Mixology 2024 Award: Honouring Excellence in Interior Design
The Mixology Awards are a hallmark of excellence in commercial interior design, celebrating the most innovative and creative projects within the industry. Being shortlisted for this award is a significant achievement and highlights the exceptional quality of our work with ISG on the Apollo Global project.
Celebrating Collaboration and Excellence
This recognition is a testament to the power of collaboration. We are immensely grateful to our partners at ISG, whose expertise and dedication were crucial in bringing this project to life. The Apollo Global project showcases what can be achieved when two industry leaders come together with a shared vision.
Our Commitment to Innovation
At Loughton Contracts, we remain committed to pushing the boundaries of flooring design and installation. Playing a part in this shortlisting motivates us to continue delivering projects that not only meet but exceed the expectations of our clients and the industry. As we anticipate the Mixology 2024 Awards, we celebrate this milestone and the journey it represents. We look forward to continuing our work in creating inspiring and functional spaces that stand out in the world of commercial interior design.
Thank you for your support and for joining us in celebrating this achievement.
Carpet in Office Spaces
The Pros and Cons of Carpet in Office Spaces
Carpet has long been a popular choice for office spaces, offering a range of benefits alongside some drawbacks. When deciding whether to carpet your office, it’s essential to weigh the pros and cons to ensure it aligns with your needs and objectives.
Pros of Carpet in Office Spaces
- Aesthetic Appeal
- Variety of Designs: Carpet comes in numerous colours, patterns, and textures, as well as in tile or broadloom format, allowing for customisation to match your office’s design scheme and brand identity.
- Warmth and Comfort: Carpeted floors provide a warm, welcoming atmosphere, creating a more comfortable environment for employees and visitors.
- Acoustic Benefits
- Noise Reduction: Carpeting significantly reduces noise levels by absorbing sound, which is especially beneficial in open-plan offices where noise can be a major distraction.
- Safety and Comfort
- Slip Resistance: Carpets offer a non-slip surface, reducing the risk of slips and falls.
- Comfort Underfoot: Carpeting provides cushioning underfoot, which can reduce fatigue for employees who spend a lot of time standing or walking around the office.
- Insulation
- Thermal Insulation: Carpeted floors can help maintain a consistent indoor temperature by providing additional insulation, potentially lowering heating and cooling costs.
- Energy Efficiency: By retaining warmth, carpets can contribute to a more energy-efficient office environment.
- Cost-Effective
- Lower Initial Cost: Carpet in offices often has a lower initial installation cost compared to other flooring options such as hardwood or tile.
- Durability: With proper maintenance, high-quality carpets can be long-lasting, providing good value over time.
Cons of Carpet in Office Spaces
- Maintenance Requirements
- Frequent Cleaning: Carpets in office’s require regular vacuuming and periodic deep cleaning to maintain their appearance and hygiene.
- Stain Prone: Spills and stains can be difficult to remove from carpet fibres, potentially leading to a less professional appearance over time.
- Allergen Accumulation
- Dust and Allergens: Carpeting can trap dust, allergens, and other particles, which can be problematic for employees with allergies or respiratory issues.
- Air Quality Concerns: Regular maintenance is necessary to prevent the build-up of allergens and maintain good indoor air quality.
- Wear and Tear
- High Traffic Areas: In busy office environments, carpets can wear out more quickly, particularly in high-traffic areas, leading to the need for more frequent replacements.
- Indentations and Damage: Heavy furniture can cause indentations, and sharp objects can damage carpet fibres.
- Moisture Issues
- Moisture Damage: Carpets can be damaged by moisture, leading to mould and mildew problems if spills are not promptly addressed.
- Humidity Concerns: In areas with high humidity, carpets can retain moisture, potentially leading to a musty smell and other moisture-related issues.
- Environmental Impact
- Sustainability: Some carpets are made from non-renewable resources and can contribute to environmental concerns. However, eco-friendly options are available, so it’s important to consider the type of carpet being installed.
Conclusion
Carpet in office spaces offers numerous advantages, including aesthetic appeal, noise reduction, safety, comfort, and cost-effectiveness. However, it also comes with its set of challenges, such as maintenance requirements, allergen accumulation, wear and tear, moisture issues, and environmental impact. By carefully considering these pros and cons, office managers, designers and architects can make an informed decision that best suits the office’s specific needs and creates a productive, comfortable, and visually pleasing work environment.
If you would like advice on the best type of flooring to have on your project or office space please don’t hesitate to get in touch where one of our expert team will be happy to assist.
Loughton Contracts Supports Armed Forces Covenant
The Importance of Supporting the Armed Forces Covenant as a Business in the UK
As a business in the UK, aligning with the Armed Forces Covenant not only reflects a commitment to corporate social responsibility but also fosters a strong, positive relationship with the community and enhances your brand reputation. Here’s why supporting the Military Covenant is crucial and how it can benefit your business:
1. Understanding the Military Covenant
The Armed Forces Covenant is a promise by the nation to ensure those who serve or have served in the Armed Forces, and their families, are treated fairly. This means recognising their sacrifices and providing support in various aspects of life, including housing, healthcare, education, and employment.
2. Corporate Social Responsibility (CSR)
Supporting the Armed Forces Covenant allows your business to demonstrate a strong sense of corporate social responsibility. By publicly committing to this initiative, you show that your company values the sacrifices made by military personnel and their families. This can enhance your company’s image, build customer trust, and attract like-minded clients and employees who value social responsibility.
3. Positive Community Impact
When a business supports the Armed Forces Covenant, it contributes to the well-being of veterans and their families in the local community. We know that offering job opportunities, training programs, or discounts on flooring products and services to veterans can significantly impact their lives. This support helps integrate veterans into civilian life and provides them with much-needed stability.
4. Enhanced Employee Morale and Engagement
Employees take pride in working for a company that values and supports the military community. When your business actively participates in the Armed Forces Covenant, it boosts employee morale and engagement. Your staff will feel proud to be part of a company that contributes positively to society, which can improve overall job satisfaction and loyalty.
5. Attracting a Skilled Workforce
Many veterans possess valuable skills and attributes such as discipline, leadership, and problem-solving abilities. By supporting the Covenant, you position your company as an attractive employer to veterans seeking civilian careers. Hiring veterans can bring a wealth of experience and a strong work ethic to your business, enhancing your overall workforce.
6. Strengthening Business Reputation
Publicly supporting the Armed Forces Covenant enhances your business’s reputation among customers, partners, and the broader community. It shows that your company stands for something greater than profit, building a positive brand image that can differentiate you from competitors. Customers are more likely to support businesses that demonstrate a commitment to social values.
7. Networking and Partnership Opportunities
By aligning with the Covenant, your business can connect with other like-minded organisations and networks. This can lead to valuable partnerships, collaborations, and business opportunities. Being part of a community that supports veterans opens doors to new relationships and growth prospects.
8. Promotional and Marketing Advantages
Supporting the Armed Forces Covenant provides unique promotional and marketing opportunities. You can share your involvement in community support initiatives through various channels, including social media, your website, and press releases. Highlighting your commitment can attract positive media attention and create a compelling narrative for your brand.
How to Support the Armed Forces Covenant as a Business
- Employment Initiatives: Offer job placements, apprenticeships, and training programs for veterans.
- Discounts and Services: Provide discounts on flooring products and services to military personnel and their families.
- Community Engagement: Partner with local veteran organisations and participate in community events that support the military community.
- Awareness Campaigns: Raise awareness about the Armed Forces Covenant and its importance through your marketing channels.
Supporting the Covenant is not just a moral obligation but a strategic business decision that brings numerous benefits. By standing with those who have served, your business can make a meaningful difference while enhancing its reputation, attracting skilled talent, and building stronger community ties.
Loughton Contracts are proud to support The Armed Forces Covenant.